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2013-09-05CITY OF BEVERLY PUBLIC MEETING MINUTES Approved BOARD: DATE: BOARD MEMBERS PRESENT: BOARD MEMBERS ABSENT: STAFF MEMBERS PRESENT: RECORDER: Design Review Board September 5, 2013 Jane Brusca, Karen Bebergal, Rachel Matthews, Ellen Flannery William Finch Kirk Baker Kirk Baker Brusca calls the meeting to order and introduces the first item on the agenda: Signs — 587 Cabot Street — Santander Bank Sovereign Bank is being converted to Santander Bank and the applicant is proposing the following signage upgrades: (1.) Replace existing monument sign with 62" by 30.5" monument sign with red background with white text and gray base. Sign text will read: "Santander" beside a white logo. (2.) Replace existing primary wall sign with new 5'- 2.75" width by 8" wall sign attached to a 35' by 15 red backing board. Sign letters will be white on a red background to match backing board. Sign text will read: "Santander" beside a white logo. (3.) Replace existing ATM surround with new 80" wide by 96" tall red /white color ATM surround with a 3' -9" wide by P -6" tall sign above the ATM terminal. Sign color is white letters on a red background. Sign text will read: "Santander" beside a white logo. (4.) Replace 2 existing entry /exit directional signs with two new 32.13" by 1 6.13" directional signs each on top of a 32.13" by 29.50 "sign pole cover. Sign depth is to be 4.25 ". Sign text is to be white on a red background and red directional arrows on a white background. Sign text will read "Entry" and "Drive -up ATM" on two lines respectively. (5.) Install a new secondary elevation wall sign 5'- 2.75" width by 8" wall sign on a 20' by P -6" red backing board. Sign letters will be white on a red background to match backing board. Sign text will read: "Santander" beside a white logo. Approved Design Review Board Minutes September 5, 2013 Page 2 of 4 Baker asks the applicant whether the proposed secondary sign is a replacement or is it new. The applicant says that he does not think it is replacing anything. Baker points out that the recent pictures indicate the there is no secondary sign there now. Brusca asks if the current freestanding and wall signs are illuminated. The applicant says yes. Baker points out that Zoning Board of Appeals (ZBA) approval may be required for the secondary sign. The applicant responds that the Zoning Officer signed off on the application. Baker said he will discuss the matter with the Zoning Official but that if the secondary sign is new, then ZBA approval will be required. The applicant states that the freestanding sign will be a change of the sign -faces only and that the new panel will slide into the existing fixture to replace the current ones. The directional signs at the entrance and the exit drives along Longmeadow Road will be more conforming than the existing directional signs. The Board informs the applicant that they have no issue with the design of the secondary wall sign, however, they do insist the applicant must seek ZBA approval if required by the Zoning Ordinance. The members discuss how to write up a motion for approval of the freestanding sign, the directional sign, the primary wall sign, and the new ATM surround while at the same approving the design aspect of the secondary wall but requiring that the applicant get the necessary ZBA approval. Brusca makes a motion to approve the proposed freestanding sign, primary wall sign, directional signs, and ATM sign and surround as presented. Brusca also motions to conditionally approved the design of the proposed secondary wall sign with the stipulation that the applicant gets ZBA approval. Flannery seconds the motion. The Board votes 5 -0 to approve the motion. Approved Design Review Board Minutes September 5, 2013 Page 3 of 4 Freestanding Sign — 50 Enon Street — Dawson's Hardware Store Sign contractor Ed Juralewicz, on behalf of the applicant, Dawson's Hardware, states that they are looking for a positive recommendation from the DRB to the ZBA for their proposed freestanding sign replacement, the face of which, being the exact same size, will have three tenant panels instead of the existing two. An address panel at the top of the sign causes the sign to exceed the area allowed by the Zoning Ordinance and will therefore require ZBA approval before obtaining a sign permit. The members find the sign design to be acceptable. Flannery makes a motion to approve the sign as presented. Karen Bebergal seconds the motion. The Board votes 5 -0 to approve the motion. Baker reminds the applicant that he will forward a letter with the Board's recommendation to the ZBA Chairperson for consideration at their next upcoming meeting. Freestanding / Wall Sign — 479 Cabot Street — Daia ! ueen Peter Nikolakopoulos, on behalf of the applicant, states that the company, after nationally updating its logo, is renovation its exterior signage accordingly. In this case they are replacing the existing "Dairy Queen" wall and freestanding signs in -kind with signs that have the new "DQ" logo. The Board members all agree that the proposed sign request is acceptable. Bebergal makes a motion to approve the sign as presented. Flannery seconds the motion. The Board votes 5 -0 to approve the motion. Projecting Sign — 4 Federal Steet — Law Office of Julie Low. Ed Juralewicz, sign contractor and agent on behalf of the applicant, presents the request for a non - illuminated projecting sign 24" in height by 42" in length, made of PVC, and suspended Approved Design Review Board Minutes September 5, 2013 Page 4 of 4 from a 52" metal bracket where the sign will be hang 9' above -grade directly above the entry door. The sign colors are purple /white text on a green background, and, purple text against a white background. The Board members all agree that the design and location of the projecting sign is acceptable. Brusca makes a motion to approve the sign as presented. Matthews seconds the motion. The Board votes 5 -0 to approve the motion. Other Business Brusca asks Baker for an update on a previously discussed potential violation at 455 Essex Street where the convenience store at that location has an awning with noticeably large lettering which reads "Liquor ". Baker states that he did hear from the Zoning Official who had confirmed that there had been no previous approval for the awning or sign by the Municipal Inspections Office, and, that he would issue a violation notice. [Note: The violation had been discovered by the Board at the August 1, 2013 meeting where the Mobile Gas Station, pursuing a sign request at that location, depicted the illegal awning in their photographic exhibits.] Baker also confirms also that there has never been a DRB approval for the awning sign. He states that he will keep the Board posted in regards to the violation. Minutes Flannery makes a motion to approve the minutes from the August 1, 2013 meeting. Brusca seconds the motion. The Board votes 5 -0 to approved the motion. Adjournment Flannery makes a motion to adjourn. Brusca seconds the motion. All members vote in favor of the motion. The meeting adjourns at 7:15 pm.